Dave Rattray is Co-Founder of the Edinburgh Institute developing and commercialising intellectual property in Customer Value Creation and Customer Experience thinking and practice. He has responsibility for the development of the Institute’s online learning academy and works with strategic partners to facilitate global opportunities utilising our training courses, processes and methodology.
He is an advisor to the global board of CVCI and a partner in Value Genie LLP – An internationally acclaimed agency which provides insights, advice and tools in Customer Value Creation, Employee Value Creation, Customer Strategy and Value Propositions. Dave is a partner member of the SiR Academy – a spin-off from Penn State University – which is at the forefront in the development of AI tools in the customer relationship area. Dave is a director of the media website allmediascotland.com
, LinkedIn Success Blueprint and International Learning Development Director for Social Sales Academy – a US business that provides training in sales, digital transformation, social selling, content marketing.
Dave Rattray is the author of IP frameworks and training courses in Digital Prospecting, LinkedIn for Business Development, Storytelling for Businesses, Digital communications and Customer Value Creation.